If you build it.... they will come.
1. Commercial where the owners leave their dog at home alone and when they come back there are a bunch of super model humans hanging out with the dog.
2. Music Video. The main singer is in a room with one closed door. As they sing bees come from under the door and swarm around him
3. Run around the world
4. Lottery tickets that are like scavenger hunts to other gas stations.
5. Municipal internet service for public.